CV

I am research faculty at the Centre for International Business Studies (CIBS), School of Business, Economics and Law at the University of Gothenburg (HGU), Sweden, where I am currently Principal Investigator for a three year research methodology project (2015-2018) that studies the combined models of systemic functional linguistics (SFL) and the unified theory of acceptance and use of technology (UTAUT) and its applications. The project is funded by the Bank of Sweden Tercentenary Foundation (Riksbankens Jubileumsfond, RJ) under the RJ Flexit program. This research study is done in collaboration with the Swedish-Swiss multinational enterprise ABB, User Experience and Industrial Design group at ABB Corporate Research, Västerås, Sweden. More information can be found at RJ’s website, at Riksbankens Jubileumsfond (RJ) Felxit 2015.

In 2014, together with Claes G. Alvstam, Professor Emeritus in Economic Geography and formerly Vice Dean of HGU, I worked on a research project funded by the Anna Ahrenberg Foundation entitled “Gothenburg in Asia, Asia in Gothenburg” (2014-2015). The study aimed to investigate the future implications of increasing Asian-Swedish cooperation within the field of international business. The project is aligned with the 400 years anniversary of the city of Gothenburg in 2021, and falls under the broad category of Kunskap Göteborg 2021 initiated by city representatives of Gothenburg, Göteborg & Co, University of Gothenburg and Chalmers University of Technology.

In 2011, together with CIBS faculty, I was part of the joint research project entitled “International Business Research in an Era of Global Spatial Reconfiguration: Corporate Restructuring in the Global Automotive Industry; The Disinvestments of GM and Ford and the Entry of China.” This project was funded by the Torsten Söderberg Research Foundation (2011-2016).

Between 2003-2006, I was awarded a scholarship by the Anna Ahrenberg Foundation in Sweden to pursue a PhD in general linguistics at the Department of Philosophy, Linguistics and Theory of Science at the University of Gothenburg. My research interests spanned between two fields of study, that of language and Scandinavian management. During these years, I had the opportunity to work with Sten Jönsson, Professor Emeritus in management and organisation at the Gothenburg Research Institute (GRI) as associate doctoral student on the Nordic Integration (INNOM) project that studied the business integration processes of companies located in Scandinavia. My own thesis focused on a cross-culture study of Swedish managers in Singapore and is entitled, Swedish management in Singapore: A discourse analysis study (2009).

Prior to moving to Sweden in 2002 in order to pursue a PhD in general linguistics, I pursued all academic interests in Singapore, of which my post-graduate years were founded in the two disciplines of linguistics and information studies. In 2000/1, I graduated with two separate Master Degrees, a Master of Science in Information Studies from the Nanyang Technological University (NTU) in Singapore, and a Master of Arts in the English Language from the National University of Singapore (NUS).

In 1999, I represented the Republic of Singapore at the international Miss Universe Pageant in Trinidad and Tobago. With this, came a variety of film, educational TV, media, and ambassadorial work with the Singapore Tourism Board.

Cheryl Marie Cordeiro | PhD MSc MA
LIFESTYLE BLOG
ACADEMIC REFLECTIONS | CV

 

1. Academic Degrees
PhD 2009 Department of Linguistics, University of Gothenburg, Sweden Title of thesis: Swedish management in Singapore: a discourse analysis study
Master Degree 2001 Master of Science in Information Studies, Nanyang Technological University of Singapore (NTU)
Master Degree 2000 Master of Arts in English Language, National University of Singapore (NUS)
2. Faculty Programs
2017 Teaching and Learning in Higher Education 3: Applied Analysis (HPE 103), University of Gothenburg, Sweden.
2017 Professional Teaching Skills: Supervision of Writing Assignments and Degree Projects (HPE 304), University of Gothenburg, Sweden.
2017 Teaching and Learning in Higher Education 2: Discipline Specific Pedagogic (HPE 102), University of Gothenburg, Sweden.
2016 Teaching and Learning in Higher Education 1: Basic Course (HPE 101), University of Gothenburg, Sweden.
2015 10th Ph.D. and Post-Doc Seminar and Conference: Global and Cross-Cultural Organizational Research, Hofstede Chair, Faculty of Arts and Social Sciences (FASoS), Maastricht University, Netherlands
2011 IFP – International Faculty Program IESE Business School, University of Navarra, Barcelona, Spain.
3. Academic Honours and Awards
2015-2018 Riksbankens Jubileumsfond (RJ) Flexit 2015 scholarship. More about the RJ Flexit 2015 program at www.rj.se. ABB Corporate Research and University of Gothenburg, Sweden
2015 Thesis supervisor to the Master of Science International Business & Trade (IBT) winners for the Malmsten Award 2015 for the best thesis, Jasmin Dehghani and Maria Strandberg, for their innovative thesis Well said, well done: Language as a source of power in multinational teams. The Richard C. Malmsten Award for Best Thesis is awarded each year to the best thesis within each Graduate School (GS) Master Programme. These awards have been given since the initiation of the GBS/GS Master programmes in 1997. University of Gothenburg, and Johan Malmsten and the Richard C. Malmsten Memorial Foundation, Sweden
2013 -2015 “Göteborg i Asien-Asien i Göteborg”. Research grant: Developing China – Western Swedish Business Relations. Anna Ahrenberg Foundation, Sweden
2003 – 2006 Associate doctoral student at the Gothenburg Research Institute (GRI) at the University of Gothenburg, Nordic Integration (INNOM) project. Jan Wallanders and Tom Hedelius Foundation, Sweden
2003 – 2006 Full Time Doctoral Thesis Research Scholarship Anna Ahrenberg Foundation, Sweden
2000 Academic Excellence Award The Eurasian Association of Singapore
1998 – 2000 Master of Arts Research Scholarship National University of Singapore (NUS)
4. Publications
4.1 Peer Reviewed Articles
2017 Cordeiro, C. M. Using systemic functional linguistic metafunction as a tool in identifying Agency in organizational change in cross-cultural management contexts. International Journal of Cross Cultural Management, 17(1): 125 – 135. doi: 10.1177/1470595817694914
2014 Cordeiro, C. M. Regional actors with “a common DNA”?: Analyzing ASEAN-EU relations from the perspective of integral theory. Journal of Integral Theory and Practice, 9(2): 1-21.
2014 Cordeiro, C. M. Navigating the dual structure of world history: Sweden’s trade relations with China from the 18th century, Review, vol. XXXVI, 1, 2013, Fernand Braudel Center, Research Foundation of SUNY, Binghamton University, New York, USA, pp. 25-40. ISSN 0147-9032.
2011 Cordeiro-Nilsson, C. M. and Suliman Hawamdeh. Leveraging socio-culturally situated tacit knowledge. Journal of Knowledge Management, vol. 15, issue 1. Emerald Group Publishing Limited, pp 88-103.
2010 Cordeiro-Nilsson, C. M. A discourse analysis study of assimilation and integration of management styles: the case of Swedish managers in Singapore. The New English Teacher, vol. 4.1, January 2010. Assumption University Press, Assumption University of Thailand, pp 13-53.
2009 Cordeiro-Nilsson, C. M. Swedish management in Singapore: a discourse analysis study of the concept of trust between Swedish and Chinese managers in Singapore. The New English Teacher, vol 3.1/ 3.2 January / August 2009, pp82-104. Assumption University Press, Assumption University of Thailand.
2001 Cordeiro, C. M. National Information Infrastructure and the Realization of Singapore IT2000 Initiative. School of Communication and Information, Division of Information Studies, Nanyang Technological University of Singapore (NTU). In: Information Research Journal Vol. 6. No. 2. January 2001. (Master of Science thesis).
4.2 Peer Reviewed Conference Articles
2017 Cordeiro, C. M. Manifestation of Intent in product-service systems: A study of Type of Sensing in collaborative robots. Paper presented at 27th annual RESER conference, The crucial role of services in business and cities competitiveness, 7-9 Sep. 2017, Mondragon University, Bilbao, Spain.
2017 Cordeiro, C. M. Language as a heteroglot: The bridging qualities of Swedish-English (SweE) and Singapore Colloquial English (SCE) in cross-cultural working environments. Paper presented at the Groupe d’Études Management & Langage (GEM&L) 11th GEM&L International Conference on Management & Language. Revisiting Multilingualism at Work: New Perspectives in Language-Sensitive Research in International Business, 4-5 July 2017, Copenhagen Business School, Fredriksberg, Denmark.
2017 Cordeiro, C. M. Using the Deictic Function of Pronouns to Map Perspective and Knowledge in Research Design: A Study of Computer-Supported Cooperative Work and Participatory Design in a Multinational Enterprise Context. Paper presented at the 2017 EURAM Conference, Glasgow (Scotland, UK) 21-24 Jun. 2017.
2017 Cordeiro, C. M. When not enough Chineseness and too much Swedishness is good enough for business negotiations in Singapore: A study of diaspora, heteroglossia and the centripetal forces of unitary language. Paper presented at the 11th China Goes Global Conference 2017, at the University of Agder, 15-17 Jun., Kristiansand, Norway.
2016 Cordeiro, C. M. Internationalisation theory perspective of product-service innovation: the Götheborg IV model. Paper presented at the The 8th IEEE International Conference on Management of Innovation and Technology (ICMIT2016), 19-22 Sep. 2017, Bangkok, Thailand.
2016 Cordeiro, C. M. Internationalisation theory perspective of product-service innovation: the Götheborg IV model. Paper presented at the 26th annual RESER Conference, Sep. 8th-10th, 2016, Naples, Italy. In T. Russo-Spena & C. Mele (eds), The 26th Annual RESER 2016 Conference Proceedings, What’s Ahead in Services Research, pp. 544-557.
2016 Cordeiro, C. M. Language in its meta-capacity: a translation of perspectives and uncovering the knowledge zones represented in the Uppsala Model of internationalization / globalisation processes. Paper presented at the Groupe d’Études Management & Langage (GEM&L) 10th GEM&L International Conference on Management & Language. Crossing language boundaries in organisations / Le défi des frontières linguistiques dans les organisations , 16-18 Mar. 2016, ESCP EUROPE, 79, avenue de la République Paris 75011, France.
2015 Cordeiro, C. M. Using language metafunctions in identifying agency in organizations in international business studies. Paper presented at the Groupe d’Études Management & Langage (GEM&L) 9th International GEM&L Workshop Language in Global Management and Business: Theoretical, Methodological and Empirical Advances, 10-12 June 2015 School of Business, Aalto University, Helsinki, Finland.
2015 Cordeiro, C. M. Waves of trade between Sweden and China: tracing the exchange of goods, services and knowledge between Gothenburg and Shanghai. Paper presented at the European Integration in Swedish Economic Research, Swedish Network for European Studies in Economics and Business (SNEE) Conference 2015. 19-22 May, Mölle, Sweden.
2015 Cordeiro, C. M. “Chinese Wisdom. World Quality.” A Visual Semiotic Analysis of China’s ‘Zou Xiang Shi Jie’ (Going Global). Presentation at the joint workshop held between the University of Gothenburg, Sweden, and the Southwestern University of Finance and Economics (SWUFE), China, China’s Inward and Outward Foreign Direct Investments, on 10 April 2015, held at SWUFE in Chengdu, China.
2014 Cordeiro, C. M. Culture as a Multilevel Concept: a Socio-Cognitive Perspective to the Study of Culture in International Business. The 40th Annual Conference of the European International Business Academy (EIBA). 11-13 Dec. 2014. Uppsala University, Sweden.
2014 Cordeiro, C. M. Innovation, organization transformation and human resource management: a discourse analysis study of Swedish managers in Singapore. Paper presented at the ICMIT 2014, 7th International Conference on Management of Innovation and Technology, IEEE Engineering Management Society Singapore. IEEE (Institute of Electrical and Electronics Engineers). 23-25 September 2014, National University of Singapore (NUS), Singapore.
2014 Cordeiro, C. M. Trading relations between Sweden and China from the 1700s: Finding balance between ‘International’ and ‘Global’ Societies. Paper presented at the 8th China Goes Global Conference 2014, at Shanghai Jiaotong University & KEDGE Business School. 19 – 21 Aug. Shanghai, China.
2014 Cordeiro, C. M. “A common DNA”. EU-ASEAN relations as actors in regional integration. Paper presented at the European Integration in Swedish Economic Research, Swedish Network for European Studies in Economics and Business (SNEE) Conference 2014. 20-23 May, Mölle, Sweden.
2013 Cordeiro-Nilsson, C. M. Building trust across cultures: a study of Gricean cooperative maxims of communication between Swedish and Singaporean managers in Singapore. The 7th First International Network on Trust (FINT) Workshop on Trust Within and Between Organizations. 21-23 Nov. 2013. Singapore Management University, Singapore.
2013 Cordeiro-Nilsson, C. M. Managing heterochronous organization complexities in state governance: the case of Singapore’s Total Fertility Rate (TRF), its Baby Bonus Scheme and Singapore Incorporated. European Academy of Management (EURAM) 2013 Conference. Galatasaray University, Istanbul, Turkey.
2013 Cordeiro-Nilsson, C. M. Academy of International Business (AIB) 2013 Conference. Panel contribution. A Yin Yang perspective of culture from the Singapore context.
2012 Cordeiro-Nilsson, C. M. Beyond cultural dimensions, towards new perspectives of the study of culture in International Business: a conceptual review of research strategies and frameworks in western and eastern paradigms. EAMSA 2012 Singapore. 29th Euro-Asia Management Studies Association (EAMSA) Annual Conference.
2012 Cordeiro-Nilsson, C. M. Human Capital and Brand Innovation in China: the case of Geely Automobile from 2007 to 2011. 6th International Conference on Management of Innovation and Technology (ICMIT) 2012, IEEE Engineering Management Society Singapore. IEEE (Institute of Electrical and Electronics Engineers).
2010 Cordeiro-Nilsson, C.M. Using tacit knowledge in organizational change: a case study of the Swedish model of management in Singapore, International Conference on Management of Innovation and Technology (ICMIT) 2010, IEEE Engineering Management Society Singapore, pp 916-921. 2-5 June 2010 Singapore.
2005 Cordeiro, C. M. and Al-Hawamdeh, S. Social cognition theory and discourse analysis as frameworks in accessing implicit knowledge: the case of Swedish organizations in Singapore. In: Proceeds for the International Conference on Knowledge Management (ICKM2005), 27-28 October, 2005, Westin Charlotte, North Carolina. ASIST.
4.3 Monographs
2009 Cordeiro-Nilsson, C. M. Swedish management in Singapore: a discourse analysis study. PhD Thesis. Department of Philosophy, Linguistics, and Theory of Science. University of Gothenburg, 2009.
2000 Cordeiro, C. M. The Role of Government in the Development of the Information Society in Singapore. School of Communication and Information, Division of Information Studies, Nanyang Technological University of Singapore (NTU).
2000 Cordeiro, C. M. Creating Masculinity: A Linguistic and Visual Semiotic Perspective on the Construction of Masculinity. Department of English Language & Literature. National University of Singapore (NUS). (Master of Arts thesis).
4.4 Articles and Book chapters
2017 Cordeiro, C. M. Work Engagement in the Era of Industry 4.0: Mapping Perspectives and Knowledge in E-Strategy Implementation. In B. Christiansen & Ü. Yüksel (eds), Technological Integration as a Catalyst for Industrial Development and Economic Growth. Hershey, PA: Business Science Reference, pp 189-206. doi: 10.4018/978-1-5225-2319-2
2017 Cordeiro, C. M. Relativity in Perspective in Culture Theories: The Götheborg IV Model. In B. Christiansen & H.C. Chandan (eds), Handbook of Research on Organizational Culture and Diversity in the Modern Workforce. Hershey, PA: Business Science Reference, pp 217-238. doi: 10.4018/978-1-5225-2250-8
2017 Cordeiro, C. M. Perspectives in Managing State Global Competitiveness: Singapore and the Götheborg IV Model. In B. Christiansen & G. Koc (eds), Transcontinental Strategies for Industrial Development and Economic Growth. Hershey, PA: Business Science Reference, pp 58-78. doi: 10.4018/978-1-5225-2160-0
2016 Cordeiro, C. M. The Gotheborg IV (G4) Model and the Function of Language in the Globalization Process of the Firm: The Case of Swedish MNEs. In M. Khan (ed.), Multinational Enterprise Management Strategies in Developing Countries (pp. 215-236). Hershey, PA: Business Science Reference. doi:10.4018/978-1-5225-0276-0.ch011
2016 Cordeiro, C. M. Chinese Wisdom, World Quality: A Visual Semiotic Analysis of China’s “Zou Xiang Shi Jie” (Going Global). In M. Khan (ed.), Multinational Enterprise Management Strategies in Developing Countries (pp. 237-259). Hershey, PA: Business Science Reference. doi:10.4018/978-1-5225-0276-0.ch012
2016 Cordeiro, C. M. An integrated perspective of a ‘World Without Verona Walls’: the Götheborg IV model. In: Gränsöverskridande: Vänbok till Claes G. Alvstam, L. Berg, I. Ivarsson, R. Lindahl & P. Ström (eds), Centrum för Europaforskning vid Göteborgs Universitet (CERGU), skrift nr. 30, pp. 41-51. University of Gothenburg, Kompendiet, Göteborg, Sweden.
2016 Cordeiro, C. M. Hidden talents: Home-grown pride finds in ABB a stepping stone to further success. In: Singapore Inside, ABB, A. Ramkumar (ed). Internal corporate publication, Singapore ABB Pte Ltd.
2015 Cordeiro, C. M. Reflections of a future digital geoscape. GU Journal, Issue 1. March 2015. University of Gothenburg, p 15.
2013 Cordeiro-Nilsson, C. M. China’s global branding ambitions in its automobile industry. Today’s Manager, Issue 1. Singapore Institute of Management, pp 62-69.
2012 Cordeiro-Nilsson, C. M. Brand Managing in China: a perspective from the Chinese automobile industry. Today’s Manager-The Next Generation (TM-TNG), Singapore Management Review. Singapore Institute of Management.
2011 Cordeiro-Nilsson, C. M. Developing global minded leadership: a Swedish perspective. Singapore Management Review. Asia Pacific Journal of Management Theory and Practice, vol. 33(2): 5-8.
2006 Cordeiro, C. M. Förtroende över kulturella gränser. Värdet av förtroende. Inga-Lill Johansson, Sten Jönsson, Rolf Solli (eds.) Chapter 14, pp 335-358. Studentliteratur, University of Gothenburg, 2006.
2005 Cordeiro, C. M. and Al-Hawamdeh, S. National Information Infrastructure. In: Introducing Information Management: An Information Research Reader, Elena Maceviciüté and T.D. Wilson (Eds.) London: Facet. August 2005. 256pp ISBN 1-85604-561-7
5. Research interests
  • Language as theory and method of analysis in international business
  • Systems theory / Integral theory
  • Systemic functional linguistics / Critical discourse analysis (CDA)
  • Corporate culture and knowledge transfer
6. Academic Work Experience
2015 – 2018 Principal Investigator Riksbankens Jubileumsfond (RJ) Flexit 2015/18 programme. ABB Corporate Research and Centre for International Business Studies, CIBS, School of Business, Economics and Law, University of Gothenburg, Sweden.
2010 – current Research Fellow Centre for International Business Studies, CIBS, School of Business, Economics and Law, University of Gothenburg, Sweden.
2013 – current Thesis supervision GM0160 Master Degree Project in International Business and Trade, 30 higher education credits (Ref: GM0160 course description), Centre for International Business Studies, CIBS, School of Business, Economics and Law, University of Gothenburg, Sweden.
2015 – current Lecturer Master of Science in International Business and Trade (IBT) Programme, GM0115 ht2015, Centre for International Business Studies, CIBS, School of Business, Economics and Law, University of Gothenburg, Sweden.
2010 – current Reviewer Reviewer for scientific contributions to various conferences such as EURAM (European Academy of Management, EURAM 2015, p. 183) and EIBA (European International Business Academy) and book projects. Voted to Best Reviewer list for EIBA 2016 and EIBA 2014 Conferences. Ref.: EIBA 2016 conference program, p.17; EIBA 2014 conference program, p.68
7. Corporate Work
September 2015 – 2017 Research Scientist / Project Coordinator ABB Corporate Research / Robotdalen Collaborative Robot Test Centre (CRTC), Västerås, Sweden.
August 2010 – April 2013 Key Account Manager (AB Volvo, VCC, SKF) School of Executive Education AB, GU Holding, University of Gothenburg, Sweden.
April – October 2010 RESER 2010 Conference planning committee Centre for International Business Studies (CIBS), School of Business, Economics and Law, University of Gothenburg, Sweden.
8. Public and Media Work
1999 Miss Singapore Universe Singapore’s national representative to the Miss Universe Pageant held in Trinidad and Tobago 1999, Miss Universe Organization L.P., LLLP, Donald J. Trump and National Broadcasting Company, Inc. (NBC) partnership.
1999 Singapore Tourism Board representative delegate to Japan The National Singapore Tourism Board, in Hiroshima, Japan.
9. Languages
  • English (mother tongue)
  • Mandarin (basic)
  • Swedish (basic)

Author Bio

Cheryl Cordeiro has a PhD in general linguistics from the University of Gothenburg. She is currently Principal Investigator in the RJ Flexit 2015/18 programme. She worked as a Research Scientist at the User Experience and Industrial Design Group at ABB AB Corporate Research in Västerås, Sweden. She is currently faculty at the at the Centre for International Business Studies (CIBS), School of Business, Economics and Law at the University of Gothenburg. She has a Master of Science in Information Studies (2001) from the Nanyang Technological University (NTU) of Singapore, and a Master of Arts in the English Language (2000) from the National University of Singapore (NUS). In 1999, she was Singapore’s national representative to the international Miss Universe pageant held in Trinidad & Tobago. Her CV can be found on her webpage at www.cherylmariecordeiro.com.